Harley-Davidson unveils new range of electric motorbikes and an electric bicycle

Harley goes adventure-touring | Meet the Pan America 1250

Leading the electric motorcycle market by launching Harley-Davidson's first electric motorcycle, LiveWire, in 2019 - the first in a broad, no-clutch "twist and go" portfolio of electric two-wheelers created to establish the company as the leader in the electrification of the sport.

As part of the strategy, Harley-Davidson plans to offer its most comprehensive lineup of motorcycles, competing in numerous largest and fastest growing segments with a full portfolio of motorcycles across a broad spectrum of price points, power sources, displacements, riding styles and global markets. The new middleweight platform (500 cc to 1250 cc) will spawn three new product spaces and four engine displacements. The photo shows an upright bike with a front fairing that looks to take inspiration from the Road Glide cruiser. There's a set of Dollars forks, high-mount exhaust pipes lifted from the flat track scene, under-bar mirrors lifted from the Street Bob model ... and a single front brake disc. This is the first adventure bike from the brand, a growing segment where bikes from Honda, KTM, and BMW are popular.

We'll have more details about the bike as they become available, and you can check the official Harley Davidson website for more information.

Harley goes adventure-touring | Meet the Pan America 1250
Harley-Davidson’s Growth Plan Includes An Adventure Tourer And A 250-500cc Motorcycle For Asia

Harley-Davidson previewed three new products - the Pan America, the 1250 Custome, and the 975 Streetfighter, all of which get V-twin engines. The company says that this is the first electric in "a broad, no-clutch "twist and go" portfolio".

The Milwaukee-based firm will grace the adventure touring space as well as introducing five new motorcycles under LiveWire electric family. The electric two-wheeler series will rival starting from entry-level premium mopeds, where Harley never had its sales intentions on thus far. Harley also revealed a new 250-500cc platform which will be launched in the Indian and Asian markets. "The plan centres on bold new product introductions and is largely geared to expanding Harley's appeal in faster-growth global markets", William Blair analyst Sharon Zackfia said.

To help bring their bikes to more riders, the company is also targeting an update of the company web portal and new retail formats like smaller urban stores.

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