Netflix Testing New, Cheaper Mobile-Only Subscription In Certain Regions

Netflix Just Started Offering A Mobile Plan For Just RM17 A Month!- WORLD OF BUZZ 3

Our personal experience showed that the new option might not be available for existing subscribers even though we have checked the plan options for our active subscription using the browser on my phone. It has 79 million of its subscribers out of 137 million coming from global markets, according to a Techcrunch report.

This new mobile-only model would mean that subscribers could only stream Netflix on a mobile device such as a tablet or smartphone.

A Netflix spokesperson confirmed the Malaysia trial adding that similar schemes are "running in a few countries" without going into further detail. The company stopped short, however, of saying how widespread the service is and what it hopes to achieve. Netflix currently has three tiers and now plan to test the fourth, mobile-only tier.

Netflix did not immediately respond to a Fortune request for comment on the mobile-only package.

By costing nearly half the price of the Basic package, the mobile subscription plan enables users to watch unlimited movies and TV series on one tablet or smartphone at a time. Similarly like the mobile version, Netflix's basic plan displays standard definition and one screen at a time.

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Netflix CEO Reed Hastings mentioned that the company is interested in testing lower prices in some countries around the world.

Malaysian news-site The Star Online first reported that Netflix is testing a mobile-only subscription plan that costs just $US4, half the price of a standard plan there. The article added that there are premium plans for users looking to watch the content in high definition (HD). "We may not ever roll out the features or elements included in a test".

The less expensive, mobile-only option isn't the only way Netflix plans to pander to audiences in India and Southeast Asia where user bases have lower credit card penetration rates, internet speeds and bandwidth caps.

Before mobile-focused streamers start getting excited, note that this is just an experiment and one limited to Malaysia for now.

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